Our Story

Meet Our Founder, Chanel.


Silfira is a female-founded Australian jewellery brand built on the duality of strength and
elegance. Designed in-house, we create understated jewellery for the refined woman who
embodies a European aesthetic. Our designs reflect quiet confidence and grounded
elegance, using precious recycled metals such as high-micron gold vermeil and rhodium-
finished sterling silver. Resilient, hypoallergenic and made to be treasured for years. Each
piece is a symbol of transformation, a reminder of how far she’s come and the woman she
continues to evolve into.

Our Process

At Silfira, we craft jewellery that balances beauty, durability, and responsibility. Silfira partners exclusively with trusted artisans, manufacturers, and suppliers around the world
who share our commitment to ethical practices, sustainability, and exceptional craftsmanship.
Gold Vermeil

We use 18k gold vermeil over solid 925 sterling silver, layering up to 3 microns of gold exceeding industry standards, for a rich, long-lasting, hypoallergenic finish that’s nickel-free and tarnish-resistant.
Rhodium Finish

For a sleek, modern look, we finish sterling silver with rhodium, a rare platinum-family metal. It adds a mirror-like shine, enhances durability, and is also hypoallergenic and nickel-free.
Lab-Grown Diamonds

Ethical, sustainable, and identical in quality to mined diamonds, our lab-grown stones offer brilliance without the environmental or social costs of traditional mining.
Sustainability

We source responsibly, from lab-grown diamonds and ethically sourced gemstones to recycled precious metals. All our suppliers align with our values, including RJC-certified partners for diamonds and sustainable manufacturing practices.